Wednesday 29 April 2015

BBC At 6 Case Study

Basic details
  1. What do the letters BBC stand for?
  2. How is the BBC funded?
  3. What is the BBC's famous mission statement? (Clue: it's three words)
  4. What is BBC1's programme remit?
  5. How does the BBC News at Six fit into BBC1's remit?

Presenters
  1. Who are the presenters of BBC News at Six?
  2. What are the presenters wearing? What does this communicate to the audience?
  3. Why might a TV News programme use a variety of presenters?
  4. How are other reporters or presenters used in the TV news programme?
  5. Is there a balance between male and female presenters? What about race/ethnicity? What effect might these aspects have on an audience?

Opening sequence
Analyse the opening 2 minutes of the programme.
  1. What is the very first shot?
  2. How does the opening sequence use graphics or images to grab the attention of the audience?
  3. How is music used in the opening sequence?
  4. How are news stories introduced in the opening two minutes? Is there just one story or are the audience told what will be coming up later?


Studio mise-en-scene

  1. What aspects of the studio can be seen by the audience?
  2. Are the presenters standing or behind desks? Why do you think this is?
  3. Are journalists or technology visible? What might these things suggest to the audience?
  4. How does the studio use colour?


How news stories are presented

  1. How does the news programme typically present a story?
  2. What difference techniques does the programme use to present the news? (E.g. presenter to camera, reporter on location, interviews, graphics, images, video etc.)
  3. What types of news does the TV News programme typically cover? Give five examples (e.g. politics, international, sport etc.)
  4. Give two real examples of how news stories are presented to keep the interest of the audience.


Running order

  1. Watch the first 15 minutes of the programme – as recent as you can find.
  2. What is the top story?
  3. How long does the top story last for?
  4. What are the other stories the programme does or will cover? List them in the order they are presented in (the ‘running order’).
  5. How long is each story shown for?
  6. Why do you think each story was shown for the time it was?

Audience
  1. What is the target audience for this BBC News at Six? Research online – you should be able to find plenty of suggestions to the target audience if not the official target audience of the programme.
  2. What are the viewing figures for BBC News at Six?
  3. Why might someone choose to watch this TV news programme over others?
  4. Is there an opportunity for the audience to get involved in the programme or comment?
  5. What audience pleasures (Uses and Gratifications theory – Blumler and Katz) does the programme offer?
Institution
  1. What other news programmes and services does the BBC offer in addition to the BBC News at Six?
  2. What role does OFCOM have in making sure TV News is fair and accurate?
  3. The BBC has been accused of 'dumbing down' the News at Six. What does this mean? Do you agree with the accusation that the news is 'dumbed down'?

TV News and New/Digital Media
  1. Does the TV News programme have a dedicated website?
  2. What does the website offer viewers?
  3. Does the TV News programme have a Twitter feed?
  4. How does the Twitter feed promote the programme?
  5. Is there an opportunity for the audience to get involved in the programme or submit news stories?
Basic Detail

1: BBC stands for British Broadcasting Corporation.
2: BBC is funded by taxpayer's.
3: To educate,inform and entertain.
4: BBC One's remit is to be the BBC's most popular mixed-genre television service across the UK, offering a wide range of high-quality programmes.
5:  BBC news at six is similar to BBC'1.

Presenters

1:  George Alagiah Sophie Raworth
2: The presenters wear suits to seem professional and serious.
3:To make the news seem more varied and seem more multicultural.
4: They are used to shown and present news in a professional manner.
5: Their is a balance of presenters and a varierty of diffrent races are shown.

The very first shot is of the presenter introducing one of the main stories.

How does the opening sequence use graphics or images to grab the attention of the audience?
As the presenter is talking about Tesco's loss of money, they include graphics to grab the audiences attention.

How is music used in the opening sequence?
The music is quite serious and can indicate that it is the start of important information.

How are news stories introduced in the opening two minutes? Is there just one story or are the audience told what will be coming up later?


There are 6 news stories presented briefly in the opening sequence. The audience is told what will be coming up and in what order so if they only want to watch the sport, they can only watch the last minutes of the programme.



Studio mise-en-scene


What aspects of the studio can be seen by the audience?
The audience can see the computers behind the studio, chairs, tables, screen and cameras.

Are the presenters standing or behind desks? Why do you think this is?
The presenter is first sitting behind a desk then is standing next to the screen.

Are journalists or technology visible? What might these things suggest to the audience?
There are no journalists visible, and the only technology visible are the cameras and the big screen.

How does the studio use colour?
The studio uses the colour red for their audience to recognise that if the news is on TV, they know it is BBC News at Six.


How News Stories Are Presented

1: The story is presented in a monotone voice
2:The presenters introduce themselves before they begin with a bulletin
3:They cover financial, crime, country, academic and sports news
4:pecial effects are blended into the real-life footage

Running order

Watch the first 15 minutes of the programme – as recent as you can find.

What is the top story?
The top story is Nepal Earthquake and trying to find survivors.

How long does the top story last for?
1:50-10:01 (8:51 minutes) 
What are the other stories the programme does or will cover? List them in the order they are presented in (the ‘running order’). 
A male nurse sentenced to 18 years in prison for filming himself abusing and spying conscious  unconscious female patients, enquiry  2 children died in Yorkshire from carbon monoxide poisoning (8years ago), legal HIV self test on sale, labour stamp duty pledge for first time buyers, election 2015.

Audience

What is the target audience for this BBC News at Six? Research online – you should be able to find plenty of suggestions to the target audience if not the official target audience of the programme.
The target audience varies from the age of 16 to 35.

What are the viewing figures for BBC News at Six?
4 Million views on average.

Why might someone choose to watch this TV news programme over others?
Some people may argue that it gives more information than other news programmes.

Is there an opportunity for the audience to get involved in the programme or comment?
Yes, BBC have a twitter account where the audience can interact with the live programme and give their opinions about certain stories.

What audience pleasures (Uses and Gratifications theory – Blumler and Katz) does the programme offer?
I don't know. 

What other news programmes and services does the BBC offer in addition to the BBC News at Six?
What role does OFCOM have in making sure TV News is fair and accurate?
Ofcom regulates the content of the news to make sure that the stories are not from one point of view and that there aren't any personal opinions or comments.

The BBC has been accused of 'dumbing down' the News at Six. What does this mean? Do you agree with the accusation that the news is 'dumbed down'?
This means that they break everything down into smaller and easier to understand pieces. I disagree with that as many of the things they talk about I do not understand or find hard to understand however, many people would argue that they do dumb down many things.


TV News and New/Digital Media


Does the TV News programme have a dedicated website?
Yes it does. 
What does the website offer viewers?
You can find all the information you need if u missed it on TV or if you don't like watching the news on TV.

Does the TV News programme have a Twitter feed?
Yes it does. 
How does the Twitter feed promote the programme?
The audience can interact with the live programme and also give their own opinions and comments about the stories. 
Is there an opportunity for the audience to get involved in the programme or submit news stories?
don't think so. 


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